Privacy policy
Last updated: April 2026
MOKO Reformers ("we", "our", or "us") respects your privacy and is committed to protecting your personal data. This policy explains how we collect, use, and protect your information when you visit or make a purchase from our website.
1. Who We Are MOKO Reformers is the data controller responsible for your personal data. Owner: Charlène Couturier Address: 20 Hent de Lanmeur, 29620 Guimaëc, Brittany, France Email: contact@mokoreformers.com Phone: +33 6 62 69 56 22 SIRET: 102 358 017 00014
2. Age Restriction Our website is not intended for children under the age of 15. We do not knowingly collect personal data from minors. If you believe a child under 15 has provided us with their data, please contact us at contact@mokoreformers.com and we will delete it promptly.
3. What Data We Collect
When you browse our website, we may collect:
- IP address, browser type, device information, pages visited, and referring website
When you place an order, we collect:
- Name, billing and shipping address, email address, phone number, and payment information
Payment details are processed securely by our payment providers. MOKO Reformers does not store full payment card information.
When you subscribe to our newsletter, we collect:
- Your email address and, where provided, your name
4. Why We Collect It (Legal Basis)
| Purpose | Legal basis |
|---|---|
| Processing and fulfilling orders | Contractual necessity |
| Customer support and enquiries | Legitimate interest |
| Improving website performance | Legitimate interest |
| Fraud prevention | Legitimate interest / Legal obligation |
| Sending marketing emails | Consent |
| Accounting and legal compliance | Legal obligation |
5. Marketing Communications If you have opted in to receive our newsletter or promotional emails, we will use your email address to send you updates about our products, offers, and news. Consent is collected via an opt-in checkbox at checkout or via our newsletter sign-up form. You can unsubscribe at any time by clicking the "unsubscribe" link in any email, or by contacting us at contact@mokoreformers.com. We will never send you marketing emails without your prior consent.
6. Who We Share Your Data With We never sell your data. We may share it with the following trusted third parties solely to operate our business:
- Shopify Inc. — e-commerce platform and hosting (Canada/USA, covered by standard contractual clauses)
- Payment providers (Shopify Payments, Stripe, PayPal or similar) — for secure transaction processing
- Shipping carriers — for order delivery (carrier confirmed at checkout)
- Google Analytics — anonymous browsing statistics (see Cookies section)
All third parties are contractually bound to protect your data and may not use it for their own purposes.
7. How Long We Keep Your Data
| Data type | Retention period |
|---|---|
| Order and customer data | 10 years (French legal requirement) |
| Contact enquiries | 3 years from last contact |
| Marketing consent and email data | 3 years from last interaction |
| Analytics / cookie data | 13 months maximum (CNIL) |
8. Your Rights (RGPD / GDPR) Under the RGPD, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete data
- Delete your data ("right to be forgotten")
- Restrict or object to certain types of processing
- Data portability — receive your data in a structured, machine-readable format
- Withdraw consent at any time for marketing communications
To exercise any of these rights, contact us at contact@mokoreformers.com. We will respond within 30 days.
If you are not satisfied with our response, you have the right to lodge a complaint with the CNIL (Commission Nationale de l'Informatique et des Libertés): www.cnil.fr — 3 Place de Fontenoy, 75007 Paris
9. Cookies and Tracking Technologies Our website uses cookies to ensure proper functionality and to analyse traffic.
| Cookie type | Purpose | Duration |
|---|---|---|
| Essential | Cart, session, secure checkout | Session |
| Analytics | Traffic statistics via Google Analytics | 13 months |
On your first visit, a consent banner will ask for your permission for non-essential cookies. You can change your preferences at any time via the cookie settings link in the footer, or through your browser settings.
10. Data Security We take appropriate technical and organisational measures to protect your personal data against loss, unauthorised access, or disclosure. Our website uses HTTPS encryption and relies on Shopify's certified secure infrastructure. However, no method of internet transmission can be guaranteed completely secure.
11. Changes to This Policy We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The date at the top of this page always reflects the most recent version.
12. Contact For any questions about this policy or to exercise your rights: MOKO Reformers — Charlène Couturier 20 Hent de Lanmeur, 29620 Guimaëc, Brittany, France Email: contact@mokoreformers.com Phone: +33 6 62 69 56 22